Last night took place the sixth meeting of the most important Networking event of Argentina. With flactuation in the amount of attendees but showing continuity, and despite the infrastructure problems Palermo Valley propose a mode adjustment that adds content to … Continue reading
BY aarrieta
Four indicators for video online growth, show how important this business opportunity is. Even with a margin of error, there is a great opportunity for the one that can catch it. 1. Online video audience growth:
BY aarrieta
At Advertising Week 2008 in NYC , a conference about the future of media took place, more precisely it was focused on the future of graphic media. The interesting thing was to see the reaction of the media that are … Continue reading
BY aarrieta
Even I usually consider finance as off-topic when I look for things to write about, given the recent times I thought it was relevant to tell you what some of the most important economists in Argentina are seeing. Due to … Continue reading
BY aarrieta
3 out of the 4 largest ISPs of the USA (AT&T, Time Warner Cable and Verizon), who until now haven’t been doing anything is reference to Behavioral Targeting, spoke in favor of this tool, with previous knowledge by the user … Continue reading
BY aarrieta
I was born in 1973, in a middle class family at neighbourhood of Flores in the City of Buenos Aires. In 1985, being 12 years old my mother gave me my first computer as a present. This event, apparently meaningless, … Continue reading
BY aarrieta
Analysing Nielsen Monitor’s report where they showed investment variations in media for the first half of the year compared to last year’s we can see that:
BY aarrieta
As we announced it a few weeks ago Jerry Yang has just launched, in the Advertising Week, its new Display Ads platform called APT. Today we read it in the NYT, but what they are not saying is: This solution … Continue reading
BY aarrieta
I WILL NOT UPDATE THE BLOG ON HOLIDAYS (image’s sentence) Via Ismael’s blog…. We continue on September 23rd…..
BY aarrieta
As we mentioned in another post, in some developing countries , the number of Internet home users has stopped increasing. This means that competition becomes stronger, :
BY aarrieta
As Alvin Toffler mentions in his last book revolutionary wealth , one of the most valuable thing today is knowledge and compared to other assets from the “old economy”, knowledge doesn’t run out when is shared, on the contrary, it … Continue reading
BY aarrieta
I am returning from a trip to New York, writing this post on the plane, so when I have a connection later, I can post it. A thought that I wanted to share with you, has to do with how … Continue reading
BY aarrieta
According to a monthly study that Nielsen carried out in July, where it evaluates the amount of active home users we can see many markets where Internet is a mature market that has little corrections month to month, but it … Continue reading
BY aarrieta
A recent agreement between Google and NBC Universal, is helping Google expand its business of selling advertising to TV. This could have 2 different reading, that even though online advertising is still growing the big bucks are on TV, or that Google … Continue reading
BY aarrieta
In two weeks, in the context of the advertising week, Jerry Yang will launch a new advertising platform, which name and details are hidden under seven keys. What we can know is that it will be tested today by the … Continue reading
BY aarrieta
The video advertising company LiveRail forecasts that the online video ad market total investment will be close to $1.4 billion by 2010, increasing from $619 that they forecast for 2008. For eMarketer this market will grow the following way: These … Continue reading
BY aarrieta
One of the things that influenced me the most in my life to become the person I am today was the fact of becoming a boy scout at the age of 10 and having been there until I was 21. … Continue reading
BY aarrieta
As well as in November and December last year the organization One Laptop Per Child project which is responsible of donating computers to children from “emerging” countries such as mine, have just launched the program “Give One Get One“.
BY aarrieta
Pareto Principle is known as the 80-20 Rule The principle states that, for many events, 80% of the effects come from 20% of the causes, while the remaining 80% accounts for 20% of the results. One of the most popular … Continue reading
BY aarrieta
I leave you 4 funny videos that show how far we can go with the domain of Google: “The Googling I: Google Maps” “The Googling II: Google Moon” “The Googling III: Google My Maps” “The Googling IV: Google SMS” They … Continue reading
BY aarrieta