Robert S. Kaplan , a professor at the Harvard Business School, is the author of numerous books, articles and papers. David P. Norton is the co-founder of a respected business-consulting firm. Both creators of the balanced score cards and others … Continue reading
Monthly Archives: November 2009
From the Top 50 US advertiser more than 70% are DR
From the Top 50 US advertiser per media value that provides TNS Media Intelligence, we can see that more than 70% of advertisers are Direct Response.
Book review: Social Media Marketing An Hour a Day
canadian cheap viagra pills Dave Evans is the autor of Social Media Marketing An Hour a Day. He formerly worked on NASA’s Voyager deep space exploration program. He founded Digital Voodoo consulting, has a column on ClickZ, and sits on … Continue reading
