After several weeks of preparations, we finally put together Digital Talk, the event that together with Damian Voltes and Mariano Amartino ideated and coordinated. It was a particular event in its model that reached the expected goal of generating an … Continue reading
BY aarrieta
Last week I had the honor of being a member of the jury of Mate.ar awards, for the entertainment category. For those who don’t know, the Mate.ar awards have been taking place since 10 years ago, the mate.ar award is … Continue reading
BY aarrieta
The big companies grow through buy out that means buying other companies. The difference between the value of the public company compared to a private one, due to a matter of liquidity, makes a public company capable of buying a … Continue reading
BY aarrieta
In United States as well as in many other countries there is a prohibition on advertising on billboards for tobacco companies. It looks like this prohibition is not extensive to camels. I took this picture when I was in NYC … Continue reading
BY aarrieta
The second day at EBE08 was as intense as the first one. It is an event where there are more than 1000 bloggers, expressing their different opinions on any topic, here goes my version in this post. It was difficult … Continue reading
BY aarrieta
Last week ended one of the most influential events of the online world Web 2.0 Expo. In the city of San Francisco, institutional city of Sillicon Valley, the industry got together during 3 days under the coordination of O’Reilly Media … Continue reading
BY aarrieta
Evento Blogs España (EBE08 Spain Blog Event) is the most important blogger event of the Hispanic market. The event has been taking place since 2006, organized by the “Spain Blog Event Association” that is currently formed by: Benito Castro, José … Continue reading
BY aarrieta
One of the best presentation at AdTech NY was the one by Geoffrey Ramsey CEO of Emarketers, about the figures and perspective of advertising in general and online advertising. Where he portrayed a dark future for the advertising industry, but … Continue reading
BY aarrieta
There are many things you can do on a plane, you can eat, you can try to sleep, you can watch a movie, play with PSP or the games that some airlines have, etc.
BY aarrieta
Simultaneously to the presidential election, in California there was another election that to me is as important as the presidential one. In fact California was the only surprising result since Obama was a clear winner in that state. This ballot … Continue reading
BY aarrieta
This is the second time in my life that I get to attend and Adtech in New York while the elections were taking place. Last time was for the election of Mayor of NY where Bloomberg won and this time … Continue reading
BY aarrieta
Sillicon Alley observes that MySpace is kicking Facebook’s tush in ad sales. There are three reasons, one of which they point to: 1 – Google’s 45-month, $900M guarantee gives Fox Interactive Media a nice base to grow revenues off of. … Continue reading
BY aarrieta
Last week I was honored to meet Peter Chernin, President and COO of NewsCorp, who stopped by our offices in Buenos Aires, San Pablo and Mexico DF during an international tour.
BY aarrieta