Ariel Arrieta

Posts Tagged ‘ROI

02:27 PM 02:27 PM, 02:27 PM

Despite the crisis online advertising is still growing

Posted by: aarrieta In: Marketing Online

Despite the economical crisis that doesn’t seem to reach bottom, just some stops on its unstoppable fall, advertising on Internet is still growing:

According to several studies there is evidence of a great deceleration of the online advertising market, but compared to other crisis like the dot com growing is still happening, closing [...]

02:33 PM 02:33 PM, 02:33 PM

MMOG business and how to escalate it

Posted by: aarrieta In: Marketing Online

The MMOGs (Massive Multiplayer Online Games) in general and the MMORPGs (Massive Multiplayer Online Role-Playing Games) are videogames that allow thousand of player to get involve in a virtual world simultaneously through the Internet and interact among themselves.
Actually some of those sites are free and some of them have a small subscription that [...]

06:47 PM 06:47 PM, 06:47 PM

Omma Behavioral One–Day Conference

Posted by: aarrieta In: Marketing Online| eventos

You can see the Schedule here
The first video that was available was Emily Ridley’s, Senior Analyst at Juppiter Research, who tell us that when we talk about Behavioral Marketing, what we are really talking about is people and their behavior and within this behavior she stands out the following:
-     Growth of behavioral targeting over other trend [...]


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Sobre mi

> Desde 1994 trabajo en la Industria Online
> Emprendedor Serial y Angel Investor
> Actualmente VP Technology en .Fox Networks
> Co-Fundador de Digital Ventures, Directa Networks e InZearch, (adquiridas por Fox/News Corp)... mas info en mi Bio

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