02:26 PM 02:26 PM, 02:26 PM
Online industry is from Mars and TV advertisers are from Venus
Posted by: aarrieta In: Marketing Online| Trends
I give you a preview of my column at www.periodicopublicidad.com from Madrid:
As well as communication and understanding between the members of a couple is complicated, even more when they speak different languages and believe that similar concepts represent the same or semiotic speaking, similar signifiers have similar meanings.
The same happens between TV advertisers and [...]
