From the Top 50 US advertiser more than 70% are DR

BY aarrieta

the_science_of_chaching

From the Top 50 US advertiser per media value that provides TNS Media Intelligence, we can see that more than 70% of advertisers are Direct Response.

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About aarrieta

> 35 años, desde 1994 en la Industria Online > Emprendedor Serial y Angel Investor > Actualmente VP Technology en .Fox Networks > Co-Fundador de Digital Ventures, Directa Networks e InZearch, (adquiridas por Fox/News Corp)